During our consulting phase of Great Place to Grow Up, partners insisted on a collective brand approach that reinforced the town brand, to ensure consistency with our partnerships.
We are rolling out a toolkit exchange with our GP2GU Partners, to ensure that your brand and ours are accurate and up to date with content and media. This exchange will be finalised once our partnership has been confirmed. This collaborative process is imperative to our ethos to enable:
Stronger Together: Shared branding reinforces our collective impact, making our efforts more visible and influential.
Community Cohesion: Shared brands to help connect services, making it easier for the internal and external shareholders to understand our community outreach.
Mutually Reinforcing: Unified messaging strengthens funding opportunities and engagement.
Innovation & Collaboration: A shared identity fosters fresh ideas and stronger partnerships.
Commitment: In using a Great Place to Grow Up branding, we show that we share a dedication to giving Letchworth’s children and young people the best start in life.
ASSETS
This pack is to share with our partners across a range of online platforms and offline outcomes. Please refer to the branding guidelines for detailed instructions on how to use the assets.